How Boeing Defied the Airbus Challenge: An Insider's Account Don Thorsen This is the perfect introduction

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How Boeing Defied the Airbus Challenge: An Insider's Account Don Thorsen This is the perfect introductionFor the first time since WWII, a European airplane manufacturer, Airbus, not only succeeded in challenging Boeing, the storied American aviation titan, but also nearly crippled the giant a fate fully realized by McDonnell Douglas, a previous American icon. This book chronicles an insider's account of more than two decades of how Boeing fought back in the extremely fierce, high stakes, and highly political quest for global aviation supremacy. The book