Quest for the Best Beth Alpert Nakhai Mirenka Cechová

Mirenka Cechová

Includes practical forms & tools: Sample letters to parents

with photocopiable materials

including issues of identity and personhood

cognitive development @

Quest for the Best Beth Alpert Nakhai Mirenka CechováWho better to know what is "the best" than the man who made Neiman Marcus synonymous with excellence for more than fifty years? The sequel to Minding the Store, Quest for the Best outlines Marcus' philosophy of what constitutes the best in goods and services and how to receive it. Marcus describes how increased labor costs and the disappearance of family owned businesses into the pockets of corporate giants have led to an institutionalized